777s Privacy Policy for Pakistan Players

01 Who We Are

777s is an online gaming and sports betting platform operated at 777s.plus, offering Pakistan players access to sports betting (cricket, PSL, T20, football, esports), live casino, slots, bingo and promotional offers — all settled in PKR through local payment methods.

This Privacy Policy applies to all services provided through the 777s website and mobile app. When we say "777s", "we", "us" or "our" in this document, we mean the operator of the 777s platform. When we say "you" or "your", we mean any person who registers for or uses the 777s platform.

02 Data We Collect

The personal data 777s collects falls into the following categories. We only collect what is necessary for the specific purposes described in this policy.

We do not collect sensitive categories of data such as racial or ethnic origin, political opinions, religious beliefs or health information unless specifically required for a responsible gaming assessment and only with your knowledge.

03 How We Collect It

777s collects your personal data through the following channels:

• Direct interactions: Data you provide when registering an account, completing KYC verification, making a deposit or withdrawal, contacting support or opting into a promotion.
• Automated technologies: When you visit the 777s website or use the mobile app, certain technical and usage data is collected automatically through cookies, server logs and similar tracking technologies. See Section 7 for details on cookies.
• Payment processors: When you deposit or withdraw via JazzCash, Easypaisa, Raast or bank transfer, the relevant payment provider shares transaction confirmation data with us to reconcile your account balance.
• Identity verification providers: When a KYC check is required, we may use a third-party identity verification service to confirm the authenticity of documents you submit. These providers return a verification result to 777s; they do not retain your documents beyond their own stated retention periods.
• Fraud prevention systems: Automated risk-scoring systems may analyse your account activity patterns to flag potentially fraudulent or suspicious behaviour. This does not involve any human profiling without cause.

04 Why We Use Your Data

We use your personal data only for clear, specific purposes. The table below maps each purpose to the legal basis and the type of data involved.

05 Payment Data and PKR Transactions

Because 777s processes real-money PKR transactions, payment data is handled with particular care. When you deposit or withdraw via JazzCash, Easypaisa, Raast, bank transfer or another supported local method, the following applies:

• Full payment account numbers are not stored in plain text on 777s servers. Payment details are tokenised or stored in masked form after the initial transaction is processed.
• Transaction records — amounts, timestamps, methods and reference numbers — are retained for accounting, fraud prevention and dispute resolution purposes.
• 777s does not have access to your JazzCash or Easypaisa PIN or your mobile banking login credentials at any point. All payment authentication happens directly within the respective payment provider's own interface.
• If a chargeback or payment dispute is raised, we may need to share relevant transaction data with the payment provider or their dispute resolution process to resolve the claim.

06 Sharing Your Data

777s does not sell your personal data. We share your data only in the following limited circumstances:

• Payment processors: JazzCash, Easypaisa, Raast, participating banks and card networks receive the minimum data required to process your PKR deposit or withdrawal.
• Identity verification providers: When KYC is required, your identity documents are shared with a contracted verification partner for the purpose of that specific check only.
• Fraud and security partners: Anonymised or aggregated usage data may be shared with fraud detection services to identify platform-wide threats. No individually identifiable data is shared for this purpose without cause.
• Customer support tools: If 777s uses a third-party helpdesk platform to manage support communications, your contact data and support history may be processed within that tool under a data processing agreement.
• Legal requirements: We may disclose your data if required to do so by a valid legal process or to protect the rights, property or safety of the 777s platform or its users.

All third parties who process data on behalf of 777s are required to handle that data securely and only for the purposes for which it was shared. We do not permit third-party partners to use your data for their own marketing.

07 Cookies & Tracking

The 777s website uses cookies and similar technologies to make the platform function correctly, keep your session active while you are logged in, and understand how the site is being used so we can improve it.

• Essential cookies: Required for the platform to function. These include session cookies that keep you logged in during your visit. These cannot be disabled without breaking core functionality.
• Functional cookies: Remember your preferences such as language settings and notification choices.
• Analytics cookies: Collect anonymised data about how pages are used — which sections are visited most, where sessions end, and how players navigate between features. This helps us improve the platform.
• Security cookies: Used by fraud detection systems to recognise trusted devices and flag unusual login patterns.

You can manage cookie preferences through your browser settings. Blocking essential cookies will prevent you from logging in or using account features. Blocking analytics cookies will not affect your ability to use the platform.

08 Data Retention

We keep your personal data for as long as your account is active and for a defined period after account closure, as follows:

• Active account data: Retained for the full duration of your account being open, plus a minimum of five years after account closure for fraud prevention and legal compliance purposes.
• Transaction records: PKR deposit and withdrawal records are retained for a minimum of five years after the transaction date.
• KYC documents: Identity verification documents are retained for the period required by applicable compliance obligations, typically five years from the date of last transaction.
• Support communications: Chat transcripts and email records are retained for up to three years from the date of the interaction.
• Analytics data: Aggregated, anonymised usage data may be retained indefinitely as it cannot be linked back to any individual.

When the applicable retention period expires, data is securely deleted or anonymised. If you request account deletion before the retention period ends, your account will be closed and personal identifiers removed, but transaction records required for legal or fraud purposes will be retained in accordance with the above schedule.

09 Your Rights

As a registered 777s player, you have the following rights regarding your personal data. To exercise any of these rights, contact the 777s support team with your account details and a clear description of your request.

10 Security

777s takes the security of your personal data and financial information seriously. The platform applies the following protective measures:

• All data transmitted between your device and the 777s platform is encrypted in transit using TLS (Transport Layer Security).
• Stored personal and financial data is encrypted at rest on 777s servers.
• Access to player data within 777s systems is restricted to authorised personnel and automated processes with a documented need to access it.
• Login sessions are protected by session tokens with automatic expiry. Two-factor authentication is available and recommended for your account.
• The platform undergoes regular security reviews. Known vulnerabilities are addressed promptly.

While we take all reasonable precautions, no digital platform can guarantee absolute security. You are responsible for keeping your account login credentials — including your password and any OTP codes — confidential. If you suspect your account has been compromised, contact support immediately and change your password.

11 Minors

777s is strictly an adult platform for users aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If we discover that an account was registered by or is being used by a minor, the account will be immediately closed and all associated data handled in accordance with our safeguarding obligations.

Parents and guardians are responsible for monitoring and restricting their children's access to online gaming platforms. If you believe a minor has registered on 777s, please contact support immediately with the relevant details so the account can be closed promptly.

12 Policy Changes

777s may update this Privacy Policy from time to time to reflect changes in the platform, services or applicable requirements. When material changes are made, registered players will be notified via email or an in-platform notification before the changes take effect.

The "Last updated" date at the top of this page always reflects the most recent revision. We encourage you to review this page periodically. Continued use of the 777s platform after the effective date of a policy update constitutes your acknowledgement of the revised Privacy Policy.

If you have concerns about a specific change, please contact the support team before the effective date. If you disagree with the updated policy and do not wish to continue using the platform, you may request account closure and withdrawal of your available balance.

13 Contact Us

For any questions, concerns or requests related to this Privacy Policy or the way 777s handles your personal data, you can reach the team through the following channel:

For related policy documents, please also review our Terms and Conditions and our Responsible Gaming page.